It’s All About The Art

#7 formed by Al Douglas is a project in development

Inspired by high fashion and fine art crafted. Each design is crafted or designed by talented artists making each garment range an original piece of artwork that uses fine super-soft knitted design quality for maximum comfort and successfully combines style and functionality with an assured ease.

#7 supports hard working artists, all independent artists involved in creating designs for the #7 product range receive a financial return for their work.

Selling men’s, women’s clothing, linen and accessories. This is a key idea that sets #7 apart from their competitors. The clothing is targeted towards customers who appreciate the finer details of art and quality.

This British brand blends culture, fashion and art into a mix of desirable clothing expressing both individuality and attitude, evoking a mood of distressed and vintage details added to some materials with the with unmistakable embroidered #7 motif on the garment.

Target demographic is the 18 to 45 market, (predominantly the trendy, style aware niche 18 to 35’s).


#7 retail concepts, e-commerce site, social media campaigns and an emphasis on independent design led fashion that does not follow trends will secure #7’ s place as one of the few truly original British brands of today.

#7 Socks  –  No stylish person’s wardrobe is complete without a mix of classic and contemporary socks – Coming Soon

Can a person ever have too many pairs of socks?

Our edit of men’s and women’s sports & designer socks features Egyptian cotton, wool, and silk-blend designs that encompass everything from the luxury take on everyday classics to fun patterns with a twist that guarantee to add a hint of colour to any look.

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